Content Creator - Job Description

Date: 31st May 2021

Title: Content Creator

Department: Marketing Team

Reports to: Marketing Chief

Position: Full-time

Job Summary:

McTavish is a rapidly growing company with functions across design, production, retail & wholesale sales, and food & beverage. The brand enjoys a reputation for delivering a high-quality standard and market leading customer service across the products we produce; surfboards, men’s and women’s apparel, hardgoods and accessories.

At McTavish, most of the marketing is produced in house. Outputs are used across all channels and demand a high standard of creativity & quality - produced at a regular cadence.

A Content Creator position has opened up at McTavish. The successful applicant will be self-motivated, have a creative eye and be eager to jump-in at a moment’s notice. They should have a good understanding of the craft and the equipment needed. They will be enthusiastic, have a willingness to learn and can adapt on the fly. Their creative output will have a breadth of contribution; from eCom, to surf edits and apparel campaigns.

 

Duties and essential job functions:

• Manage photography & videography for eCom and catalog production.

• Content creator for all marketing activity, including but not limited to brand, surfboards & factory, and men’s and women’s apparel campaign shoots.

• Shoot and source relevant, interesting and artful content (especially for social channels). Continually test new angles and perspectives.

• Execute creative briefs and bring refreshing new ideas

• Will be ready and willing to shoot surfing at a moment’s notice. Water experience is a bonus

• Liaise with talent, ambassadors and external providers; photographers, videographers, and musicians to ensure best possible outcomes and relationships for McTavish

• Attend and document all McTavish events including those held externally such as Noosa Festival of Surfing and on occasion travel overseas to document international events

• Work consistently and competently with all creative software products used in your normal daily duties, especially within Light room, Photoshop, and Adobe Creative Suite, continually improving your overall knowledge and skills of these important creative products

• Attending weekly MARCOMS meeting with senior management to report on status of various projects

• Provide ongoing management and best practice of McTavish social media platforms associated with Instagram, Facebook, Youtube and Vimeo, including administration via Planoly and Linktree

• Manage and care for both your own photographic equipment and those owned by McTavish to ensure ALL equipment utilise in your role is in perfect working order and ready to use at a moments notice

• Assist with the day to day management of the McTavish Website, including the production of content and uploading of products

• Assist with campaign production

• Assist with film editing

Qualifications:

Required;

• Unrestricted Drivers License

• A minimum of 3 years relevant industry experience

• Excellent communication skills and an ability to build strong and constructive relationships with all internal and external stakeholders, at all times conveying a professional and positive image and attitude regarding McTavish

• Alignment with McTavish brand values

• A stoked individual

Preferred;

• A love of surfing & beach lifestyle

• Experience with surfing or fashion

 

Employment Type